Stacy Graiko is a brand strategist whose mission is to deepen connections between businesses and their customers. In 2006 she founded Insight303, a consultancy comprised of researchers, business analysts, and ad agency account planners. Since then, Insight303 has helped businesses across all vertical categories get insight about their customers and build products, services and marketing programs that are relevant and meaningful to them, driving both brand loyalty and business growth. She believes customers have been taken for granted for too long and that truly smart companies revere their customers...hence, "The Customer is King."